Cultivate Blog

Posted by Jenny McGee on 12/30/24 7:00 AM

As we gear up for the new year ahead, it’s only fitting that we reflect on the moments that made this year fun, successful, and filled with memorable gift experiences. We’ll also look ahead to what’s new for 2025 and give you a sneak peek of what we’ve been up to.

Before the ball drops, take some time to browse this blog, reflect on the gifting strategies that got you here, and how we can work together to make 2025 the year of appreciation!

 

Looking Back at Gifting with Cultivate in 2024

Whether you appreciated people on-site or online, met our team at a GPS Destinations PlannerConnect event, stopped by our booth at Cvent Connect, Total Rewards, Disrupt HR, Pharma Forum, or BizBash Connect Marketplaces, or received a premium gift from one of our clients, 2024 was a year filled with memorable corporate gifting experiences!

Not only did we travel to meet you at amazing destinations around the world for gift programs, trade shows, and marketing events, but we also made strides in our services and introduced new gifts to expand all the ways you can gift Cultivate, like:

🌟 Refreshed our core collections with long-standing brand partners like OluKai, Raen, Ray-Ban, Patagonia, and many more to offer the latest styles.

🌟 We have added hundreds of trendy 🎁 options, including new branded and thematic pre-event, room drop, and bulk gifts!

🌟 Launched the 2024 Appreciation Calendar that thousands of you downloaded and put into action to enhance connections, culture, and recognition.

🌟 You asked, we listened! We expanded our online gift collections and price points to include premium options, now starting at $35.

🌟 Shared IRL experiences from our Online Gifting clients about their Platform Success Stories (psst.. more to come like this in the new year!).

🌟 Continued iterating our Lookbook to include more brands and products with transparent pricing for your upcoming events.

🌟 Celebrated Earth Month and eco-friendly gifting practices with our ♻️Practical Guide to Sustainable Corporate Gifting ♻️ Plus, added more sustainable gifting options from brands like Allbirds, Baboon to the Moon, Ostrichpillow, and RAINS to name a few.

🌟 Wrote a variety of insightful and engaging ⚡️weekly blog features,⚡️including the top five most popular articles:
Science says: gifting is good for you
How to write a B2B thank you note
How UGC can make your event more successful
How to tastefully brand your corporate gifts
What happens when PR gifting goes wrong

🌟 Connected with so many of you on Cultivate’s LinkedIn, Instagram, and Facebook channels. Thanks for all the ❤️!

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New Corporate Gifts for the New Year

Without spoiling all of the surprises we’ve been on behind the scenes, here’s a sneak peek at what we’ve been planning for the year ahead:

🚀 Even more refreshed gift collections, including the brands and products your recipients see going viral online and will love to receive.

🚀 Quarterly webinar series that connects you, corporate gifting experts, and a community of B2B professionals to share tips, tricks, and ways to wow.

Soon, you’ll be able to register for the first part of our new webinar series, “Giftology: A Community of Corporate Gifting Experts,” premiering on February 6. Stay tuned!

🚀 An updated edition of our Appreciation Calendar filled with more out-of-the-box occasions to celebrate, motivate, and appreciate people next year.

🚀 Back by popular demand, we’re planning to launch a Redemption Trend Report in February that includes more data than ever! Explore insights into brand and program-specific data to inspire, inform, and guide your year-round gifting efforts.

🚀 Finding the perfect gifts for your event or incentive trip can be overwhelming. That's why we've created a Gifting Navigator Quiz to guide you through the process and help you discover the ideal solution tailored to your goals.

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Learn more about what’s new for the year ahead and how to leverage it to achieve your goals. Share your objectives and needs, information about your recipients, upcoming occasions, and budget. Our team will help you craft a gifting strategy that lasts long after the initial moment of appreciation. Click the button below to connect with our team and start the conversation!

Connect with a Gifting Expert

 

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