What makes a gift “great?” This frequently asked question is discussed regularly by our team of experts, by companies...

Since prehistoric times, people have been exchanging gifts to boost engagement, offer appreciation, and celebrate...

Audiences are not as impressionable as they used to be. Today’s consumers are savvy. They scan their headlines. They...

Appreciating people with gifts of their choice has the power to help you create meaningful connections, improve...

2022 is becoming a year of growth for many businesses, but not how you might think. With increasing inflation rates,...

Ask anyone and they’ll tell you that the best way to achieve what we want in life is to set specific, actionable, and...

Have you ever met someone who bought themselves something they didn’t love? If you have, that percentage of people is...

Technology is a wonderful tool that helps people connect, network, learn, and even send gifts. Without technology,...

People have endless options when it comes to the things they want to buy and yet 90% still report being loyal to...

Incentive programs are nothing new but have become increasingly important since the beginning of the pandemic. There...

According to research, 74% of organizations view conversions as a top sales and marketing priority, proving the...

Recently, a client was searching for a new way to grab the attention of their target audience. They said they’d tried...

There are two types of people in the world: Those who use innovative methods, like Virtual and Event Gifting, to drive...

For some organizations, customers have potentially been idle for the past two years. Looking ahead to 2022, it’s clear...

The holidays have looked slightly different these past few years, but that doesn’t mean you have to cancel your holiday...

According to industry analysts and insights, the demand for quality products this holiday season will be one for the...

People are driven by relationships. Our personal and professional relationships tend to be some of the most important...

If you’ve downloaded our Holiday White Paper, then you already know holiday gifting is bringing cheer and its own set...

The past year and a half have impacted the way companies connect with employees, customers, suppliers, and every...

Before Q4 kicks off, b2b holiday gifting budgets are going into effect, and business leaders are reflecting on how to...

In 2015, Cinnamon Toast Crunch (yes, the breakfast cereal) capitalized on the influential growth of social media as a...

There’s no doubt that incentive programs are worthwhile for organizations. Gifting is a powerful tool that can be used...

Planning and delivering a successful gift program when the unexpected happens, or during uncertain times, is harder...

People typically think of promotional gifts as swag bags, keychains, or stress balls handed out at marketing events or...