While the past couple of years may have strained professional relationships, one approach has become even more...

Nowadays, B2B sales and marketing teams have an array of tech tools and data to reach buyers, but despite that, buyers...

Track your gifting program’s effectiveness so it doesn’t become a wasted effort

Since 2010, Cultivate has been trusted by some of the best planners and event specialists in the industry. We’ve...

Continuing from the first part of this blog series, we’re returning to the basics of On-site Gifting. When planning an...

The art of gifting has been around for centuries and is an effective way to express appreciation, show someone they’re...

Creating deeper connections with your customers is a powerful way to increase clients’ loyalty and providing the right...

Valentine's Day is not just for romantic couples; it's also a great opportunity to show appreciation and build...

A new year is here — what a gift! The months ahead are full of promise, and industry analysts are already weighing in...

Building an inclusive company culture takes effort and mindfulness from the inside out — rituals such as birthdays and...

With working from home now firmly established as the norm, many are wondering how this mega-trend has affected planners...

Does the name Dan Price ring a bell? He was the CEO of Gravity Payments, who shot to fame in 2015 for taking a pay cut...

What do you get when you combine business and leisure travel? Bleisure! In case you haven’t heard, bleisure is an...

Gratitude is the gift that keeps on giving. Appreciating and recognizing people in your organization is not only a way...

Over the last twenty-five years, the ways companies do business have transformed. At the same time, people’s wants and...

In the first and second parts of this blog series, our team of Gifting Experts shared four principles that your company...

The world has become increasingly digital in the last two years. Using traditional analog channels like direct mail...

In the first part of this blog series, our team of Gifting Experts shares two principles that your company can apply to...

Since prehistoric times, people have been exchanging gifts to boost engagement, offer appreciation, and celebrate...

Audiences are not as impressionable as they used to be. Today’s consumers are savvy. They scan their headlines. They...

Appreciating people with gifts of their choice has the power to help you create meaningful connections, improve...

Ask anyone and they’ll tell you that the best way to achieve what we want in life is to set specific, actionable, and...

We already know that gifting is hard. It can be even harder to find the right gifts for environmentally conscious...

Technology is a wonderful tool that helps people connect, network, learn, and even send gifts. Without technology,...